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随着信息技术的不断进步,以“智慧化”为标签的发展模式迅速崛起并占据中心,我国旅游业也从先前的“数字旅游”步入“智慧旅游”时代。在这样的大背景下,处于旅游业核心地位的旅游景区,进行智慧化建设就显得尤为重要。本文选取武威沙漠公园景区为研究对象,通过对景区智慧化建设的必要性进行分析,从而勾勒出武威沙漠公园智慧景区的建设体系和建设举措,使其成为沙漠旅游智慧化的示范景区,进而促进北方沙漠旅游的良性、健康、可持续发展。
With the continuous progress of information technology, the development model marked by “wisdom ” has rapidly risen up and occupied the center. China’s tourism industry has also entered the era of “smart tourism” from the previous “digital tourism ”. In this context, the tourist area at the core of tourism, the construction of intelligence is particularly important. This paper chooses the Wuwei Desert Park as the research object, and through the analysis of the necessity of the intellectual construction of the scenic spot, sketches out the construction system and construction measures of the Wuwei Desert Park’s intelligent scenic spot, making it become the demonstration scenic spot of desert tourism wisdom, Northern desert tourism is benign, healthy and sustainable development.