煤炭产品的市场营销是一项专业性、业务性很强的工作,它具有了解市场消费需求、指导企业生产经营、开拓销售市场、满足消费者需求等职能。因此,煤炭企业必须提高对这项工作重要性的认识,强化市场营销管理,建立高素质的队伍。 The marketing of coal products is a professional and highly operational work. It has the functions of understanding consumer demand in the market, guiding the production and operation of the enterprise, opening up the sales market, and meeting consumer needs. Therefore, coal companies must raise awareness of the importance of this work, strengthen marketing management, and establish a high-quality team.