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从持续调节优化三网融合阶段背景下的媒体传播发展的社会效益以及正确凸显媒体信息理念价值的基点出发,进一步改进扭转现阶段电信网、广播电视网以及因特网覆盖影响下的媒体文化层次变异中呈现的人本价值理念缺失、娱乐恶搞化泛滥的既存困境,持续推进媒体发展模式方向的途径规则、方法技巧与思维导向,最终实现媒体传播事业协调发展与社会受众价值理念正确构筑的交互双赢。
Starting from the basic point of continuously adjusting and optimizing the social benefits of media communication in the context of triple play and the value of media information, the media culture level variation under the influence of telecommunications network, radio and television network and Internet coverage will be further improved The lack of people-oriented value concept, the existential predicament of entertainment spoofing, the ways, methods and thinking of continuing to promote the direction of media development mode, and ultimately the interactive win-win situation of coordinating the development of media communication with the social values of society audience.