当前,新闻单位正按照“三贴近”的要求开展各项工作,取得了较好的成效。笔者认为,在落实“三贴近”的具体过程中,必须完整把握“三贴近”的深刻内涵,正确理解和实践“三贴近”的具体要求,树立正确的受众观。在主张“观众是上帝”时不能放弃先进文化的引导随着社会主义市场经济 At present, press units are carrying out various tasks in line with the requirements of “three closerness” and have achieved good results. The author believes that in the concrete process of implementing “three closeness,” we must fully grasp the profound connotations of “three closeness,” correctly understand and practice the concrete requirements of “three closeness,” and establish a correct audience view. Can not give up the guidance of advanced culture when advocating that “audience is God.” With the socialist market economy