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高翊展沈阳美兰湖乡村俱乐部总经理原上海美兰湖高尔夫俱乐部总经理说说你对高尔夫行销的理解?在我个人看来,行销其实就是发现、摸索客户的需求,让我们公司的产品和服务去贴近和满足他们的需求。拿美兰湖来说,美兰湖高尔夫刚刚进入市场时,我们作了大量的调研和市场分析。我们第一任务就是要让这家新开的公司生存下来,接下来才是做好它。所以,我们需要了解很多基本的数据。例如,上海共有多少家俱乐部,多少打球的人口?这些数据并没
Gao Yi exhibition Shenyang Meilanhu Country Club General Manager Shanghai Meilan Lake Golf Club General Manager talk about your understanding of golf marketing? In my opinion, marketing is actually found that exploring the needs of customers, our company's products And services to close and meet their needs. Take Meilan Lake, Meilan Lake Golf just entering the market, we made a lot of research and market analysis. Our first task is to make this new company survive, the next is to do it well. So, we need to understand a lot of basic data. For example, how many clubs do Shanghai have and how many do they play? These numbers do not