“力量论”:世上只有两种力量,一种是剑,一种是思想。而思想最终战胜剑。广告其实是很俗的职业,你要说服大众去购买你的东西。如果你是一个非凡的人,不俗的人,你做广告,要研究俗人,所以很痛苦。而叶茂中天生就是俗人,所以能作出适合他们的作品,如北极绒。我可能不会有特别高深的广告语言。最近,在接受《凤凰卫视周刊》闻正宾的采访时,一时福灵心至,提出“泡妞论”、“狗论”、“力量论”,并不是叶茂中这厮大放厥词,确实是有感而发: “泡妞论”:美女总是嫁给死缠滥打的人,而不是矜持有修养的人。中国有很多广告创意平庸,但天天在电视上播,效果也很不错,我一直向这些 “Strength Theory”: There are only two kinds of forces in the world. One is the sword and the other is the thought. The thought eventually defeated the sword. Advertising is actually very vulgar career, you have to convince the public to buy your stuff. If you are an extraordinary person, a decent person, you advertise, you should study laity, so it is painful. Ye Mau was born a layman, so I could make works that suited them, such as the Arctic fleece. I may not have a particularly sophisticated advertising language. Recently, when receiving an interview with Wen Zhengbin of the Phoenix Satellite TV Weekly, it is indeed a sense of feeling that when Fa-merculos comes up with the idea of ​​“craze”, “dog theory” and “power theory” Fat: “bubble Niu Lun”: beauty is always married to death bound abuse, rather than 矜 hold a man of self-cultivation. There are many ads in China mediocre, but every day on television, the effect is very good, I have been to these