标题的文章是眼睛。眼睛无神,内容再好也吸引不了读者;如果稿件内容本身一般,加上眼睛无神,对受众就更无吸引力了。制作标题是编辑天天要干的活,也是编辑的一项基本功,其最基本的要求是让读者记得住。但我们不少编辑不大重视这项工作,有时送审的稿件,标题基本原封不动,即使改动 The title of the article is the eyes. Eyes are atheistic, no matter how good the content can not attract the reader; if the manuscript content itself, plus the blindness of the eyes, the audience even more unattractive. The title is to edit the daily work to do, but also edit a basic skill, the most basic requirement is to let the reader remember. However, many of our editors do not attach much importance to this work, and sometimes the manuscripts submitted for trial have basically remained unchanged in title even though the changes