世界竞争战略之父、美国哈佛大学著名教授迈克尔·波特2003年2月在《哈佛商业评论》上发表了《企业慈善事业的竞争优势》一文,指出:“企业从事公共事业的目标,从表面上看是为了博得更多的认同和社会影响,而实质上,则应专注于公司竞争力的增强。”其言下之意,企业在履行更多社会责任的同时,也能提 The father of world competition strategy, the famous Harvard University professor Michael Porter published the article “Competitive Advantages of Enterprise Philanthropy” in “Harvard Business Review” in February 2003, and pointed out: “The goal of enterprises in public utilities is to On the surface, it is to gain more recognition and social impact, and in essence, it should focus on the enhancement of the competitiveness of the company. ”The implication is that while implementing more social responsibilities, enterprises can also raise their social responsibilities