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当今,为了配合广西全区经济文化的发展趋势,建立具有北部湾地区特色的民俗文化品牌显得刻不容缓。本文试从广西北部湾地区如何进行民俗文化品牌建设的角度进行探究,探讨广西北部湾地区民俗文化品牌建设的方法与途径,期望能够形成具有广西北部湾地区民俗文化特色的品牌建设策略。这为广西北部湾地区后续如何发挥文化生产力最大化、提高区域经济效益最优化,促进该地区乃至我区的建设有着重要的指导意义。
Nowadays, in order to tie in with the development trend of economy and culture in Guangxi, it is imperative to establish a folk culture brand with the characteristics of the Beibu Gulf. This paper tries to explore how to construct folk culture brand in Beibu Gulf, Guangxi and explore the ways and means of building up folk culture brand in Beibu Bay of Guangxi. It is hoped that a brand building strategy with folk culture in Beibu Gulf of Guangxi can be formed. This has important guiding significance for how to play the role of maximizing cultural productivity, improving the optimization of regional economic benefits, and promoting the construction of this area in Guangxi Beibu Gulf area.