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《潇湘晨报》作为强势媒体力量,倾力策动长沙车展,为中国文化产业跨界争锋创造历史标高与市场神话。这是中国文化产业实施影响力资源二次营销的一次成功探路,是影响力转化成生产力,文化产业优势嫁接于会展行业的一个业界传奇。
As a powerful media force, Xiaoxiang Morning News tries their best to promote the Changsha Auto Show and creates historical elevation and market myth for cross-boundary competition of Chinese cultural industry. This is a successful exploration of the secondary marketing of influential resources in China’s cultural industry. It is an industry legend whose influence is transformed into productivity and cultural industries are grafted onto the exhibition industry.