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随着合拍片在各国渐成趋势,银都机构的制片模式也日趋合作化。鉴于“银都”的独特身份以及资源条件,其未来的合拍片策略将呈现双轮运作的灵活特征,一方面基于多样性的文化资源,开展广泛的区域合作制片,通过提供丰富多彩的电影产品,实现产品的规模经济效应;另一方面基于多样性的市场需求,依托发行职能进行供应链的空间和产业延伸,满足国内外市场的需求,同时积极拓展影院、电视以及网络等各种放映渠道,实现产品的范围经济效应。随着合拍片供应链网络的不断推进,“银都”需要不断提升其基于文化多样性的产品创新能力和跨文化管理能力,“合而不同、兼收并蓄”是其应对一切变化的不变法则。
As co-productions become more and more popular in various countries, the production model of Silver Capital is also becoming more and more collaborative. Given its unique identity and resource conditions, its future co-productions strategy will be characterized by a flexible dual-wheel operation. On the one hand, based on its diverse cultural resources, it will conduct a wide range of regional co-productions by providing rich and colorful Of the film products to achieve the economies of scale of the product; the other hand, based on the diversity of the market demand, relying on the distribution function of the supply chain of space and industry extension to meet the needs of domestic and foreign markets, and actively expand cinema, television and the Internet Projection channels, to achieve the scope of the product economic effects. With the continual advancement of co-production supply chain networks, Silver has to continually upgrade its product innovation capabilities and cross-cultural management capabilities based on cultural diversity. The same rule.