“后ＰＣ时代”的新生代消费类电子产品──掌上电脑在中国地区的推广已有一年时间，各大相关国内外品牌在这个市场上亦做了相当的投入，但是回望逝去的一年，慢热的掌上电脑仍处在市场启动阶段。关于掌上电脑的宣传报道大多围绕产品的技术与应用，谨以此篇随想给中国的掌上电脑开发商，经销、代理商一些有关掌上电脑市场行销方面的启示，以此进一步挖掘此类产品和该类市场的潜力，共同迎接掌上电脑── The new generation of post-PC era consumer electronics ─ ─ handheld computers in China to promote a year, all major domestic and foreign brands in this market have also made a considerable investment, but looking back past the year , Slower Pocket PC is still in the market start-up stage. Most of the report on the handheld computer products and technologies around the application, I would like to give this article with the Chinese Pocket PC developers, distributors, agents some of the implications of the marketing of handheld computers in order to further tap these products and the Class market potential to meet the handheld computer ─ ─