中国是人口大国,为餐饮业的蓬勃发展提供了基础。通过相关的研究调查发现,近年来的餐饮行业发展并不景气,在当前新顾客营销时代下,为了促进行业的发展、提高企业的经济效益,不少企业开始谋求转型升级的道路,本文主要就此进行简单的分析讨论。 China is a populous country, which provides the basis for the vigorous development of the catering industry. Through the relevant research and investigation, we found that in recent years, the development of catering industry is not prosperous. Under the current era of new customer marketing, in order to promote the development of the industry and improve the economic efficiency of enterprises, many enterprises began to seek the path of transformation and upgrading. A simple analysis and discussion.