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当今世界已进入科技与知识爆炸的时代。随着商品竞争的加剧,新技术、新产品、新工艺、新材料层出不穷,与此相适应的产品适用新型、专利、专有技术、商标及其企业标识等不断创新,新技术与新产品主导着市场,谁拥有知识产权,谁就处于相对优胜地位,成为商品竞争的强者。因此,国际经贸活动中,知识产权成为猎取的目标和竞争的硬性手段,由此带来的侵权与反侵权斗争也异常尖锐、复杂。研究知识产权在国际经贸活动中的运用,对我们开拓国际市场是颇有益处的。
The world today has entered an era of technology and knowledge explosions. With the intensification of commodity competition, new technologies, new products, new processes, and new materials emerge in an endless stream. Products that are compatible with this are continuously innovating with new products, patents, proprietary technologies, trademarks, and corporate logos, and are dominated by new technologies and new products. With the market, who owns the intellectual property rights, it is in a relatively favorable location and becomes a strong player in commodity competition. Therefore, in international economic and trade activities, intellectual property rights have become the target of hunting and the hard means of competition. The resulting infringement and anti-infringement struggle is also extremely sharp and complicated. The study of the use of intellectual property rights in international economic and trade activities is beneficial to us in opening up the international market.