随着中国入市后传媒市场的逐步开放,海外传媒集团进入中国策略的稳步实施,本土报业集团必将面临更大的挑战。笔者在本文中希望结合报业集团的突出矛盾和中国特殊的传媒制度,提出“组建区域性报业集团”的构想。所谓区域性报业集团,即依托于一个区域经济和一种区域文化为背景的报业集团,突破传统报业集团以一个城市经济或一个城 With the gradual opening up of the media market after China enters the market and the overseas media groups’ steady implementation of China’s strategy, the local newspaper industry group is bound to face even greater challenges. In this paper, the author hopes to combine the outstanding contradictions of the newspaper industry group and China’s special media system to put forward the idea of ​​“forming a regional newspaper group.” The so-called regional newspaper group, which relies on a regional economy and a regional culture as the background of the newspaper group, breaking the traditional press group to an urban economy or a city