世界经济进入 1990年代后 ,知识、科学技术和信息以其巨大的威力和难以想象的速度 ,影响着社会经济结构的发展和人们生活方式、价值观念的变革 ,引起企业制度、目标、经营理念、竞争战略等各方面的创新。中国经过 2 0年奔腾式发展之后 ,市场格局已从绝对短缺转为相对过剩 ,企业 After the world economy entered the 1990s, knowledge, science and technology and information, with their tremendous power and unimaginable speed, affected the development of the social and economic structure and the changes in people's life style and values, which led to the reform of the enterprise system, goals, business philosophy, Competition strategy and other aspects of innovation. After 20 years of Pentium-based development in China, the market has shifted from absolute shortage to relative surplus. Enterprises