传统零售业如何利用互联网不是一个新话题,但确实是一个需要传统零售业需要研究的课题。网络的兴起,让人们对此跃跃欲试,网络本身有着交互性、信息传递迅速性、无限延展性,这样的特点让网络营销的威力不容小觑,大家都想从网络世界分一杯羹,但并不是所有人都能如愿。现在有很多业内人士认为电商是未来的主 How traditional retailers make use of the Internet is not a new topic, but it really is a topic that needs to be studied in the traditional retail industry. The rise of the Internet, so that people are eager to do this, the network itself has interactive, rapid information transfer, unlimited scalability, so that the power of Internet marketing should not be underestimated, we all want to share from the online world, but not Everyone can do it. There are many people in the industry who think that e-commerce is the future leader