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电影艺术已有百年的发展史,在漫长的发展历程中,电影留给观众太多的视觉体验与审美感受,成为人们文化交流、生活娱乐的重要方式。电影海报是张贴在公共场所宣传电影思想内容的图片,是电影故事情节与思想主题的浓缩,也是电影的“名片”和电影最直接的广告形式,它在宣传电影文化、刺激票房、促销电影产业等方面发挥着重要作用。电影海报随电影的发展而不断变化,呈现出多样化的发展方
Movie art has a history of one hundred years. In the long course of development, the movie has left too many visual experiences and aesthetic experiences for the audience and has become an important way for people to exchange their culture and live entertainment. The movie poster is a picture posted in public places to promote the movie’s ideological content, is the concentration of the storyline and ideological theme of the movie, and is also the most direct advertisement form of the movie’s “business card” and the movie. It promotes movie culture, stimulates the box office, Film industry and other aspects play an important role. Movie posters evolve with the development of the movie, showing a variety of development