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10年前的晋江市,企业规模偏小,更谈不上什么名牌。而今,晋江正以拥有众多的名牌成为正在崛起的“品牌之都”。 这里是中国最大的旅游鞋生产基地,出产全国1/5的运动鞋,全球平均每12个人就拥有一双;这里是中国拉链业技术最先进、品种规格最齐全的生产制造中心;这里还是中国三大玩具生产基地之一…… 晋江市有三种产品市场占有率居全国第一,它们分别是:“安踏”牌旅游鞋市场占有率达14.7%,“九牧王”牌西裤市场占有率达23.4%,“七匹狼”牌夹克衫市场占有率达15.1%。 位居“第一”的还有:浔兴集团的SBS拉链产量居全国第一,恒安集团的“安尔乐”卫生巾和纸尿裤生产规模全国第一,冠达星布橱在全国同类产品中市场占有率居首位。在竞争激烈的运动鞋市场,晋江市的“安踏”牌。“爱乐”牌、“亚礼得”牌运动鞋均荣登中国名牌产品榜,占了该行业中国名牌产品的一半。 创名牌,晋江市不惜重金对企业遍于重奖,目前有数十家企业得到了1000多万元的奖励。全市有“安尔乐”。“安踏”、“七匹狼”、“SBS”4个中国驰名商标,还有省名
Jinjiang 10 years ago, small-scale enterprises, let alone what brand-name. Now, Jinjiang is to have a large number of famous brand is the rise of the “capital of the brand.” Here is China's largest production base of tourist shoes, produced one-fifth of the country's sports shoes, the global average of 12 individuals have a pair; here is China's zipper industry's most advanced technology, the most complete variety of manufacturing centers; here is China's three Big toy production base of one of the ... ... Jinjiang City, the market share of the three products ranks first in the country, they are: “Anta” brand shoes market share of 14.7%, “Nine” King brand pants market share of 23.4% , “Septwolves” brand jackets market share of 15.1%. Ranked first in the “first”: Hing Hing Group SBS zipper output ranks first in the country, Heng Group's “Ann Lok” sanitary napkins and diapers production scale first in the country, the highest of Star cloth closet in the country similar products Market share ranks first. In the highly competitive sports shoes market, Jinjiang City, “Anta” card. “Philharmonic” brand, “Ya Li De” brand sports shoes are topped the list of China's brand-name products, accounting for the industry half of China's brand-name products. A brand-name, Jinjiang City, spared no expense on enterprises throughout the award, there are dozens of companies received more than 10 million reward. The city has “safe music.” “Anta”, “Septwolves”, “SBS” four well-known Chinese trademarks, as well as the provincial name