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十年代,全国家电工业市场逐渐进入成熟,行业竞争日趋激烈;销售市场更加细分化,差别化和产品多样化,面对日益激烈的竞争局面,作为国内生产洗衣机的首家名牌企业-山东小鸭集团,在研究市场竟争策略以后,大胆提出并在全国同行业率先实施“小鸭圣吉奥超值服务”工程。这种现代企业的超前经营模式,使企业的信誉度和良好形象得到社会各界的公认,从而,为企业带来更好的经济效益。“超值服务-小鸭模式”的推
In the ten years, the home appliance industry in the country gradually entered a mature market, the industry competition became fiercer; the sales market became more segmented, differentiated, and diversified. In the face of increasingly fierce competition, the company was the first brand-name company to produce washing machines in China—Shandong Xiaoxiao. Duck Group, after studying the market competitive strategy, boldly proposed and implemented the “Ducky Sangioo Premium Services” project in the same industry in the country. This advanced business model of modern enterprises, so that the company’s credibility and good image has been recognized by all sectors of society, thus, for the company to bring better economic benefits. “Value Service - Duckling Mode” Push