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从国际足球运动的发展趋势来看,我国的足球职业化程度进程缓慢,距离国际水平还有很大一段距离。而“鲁能现象”的成功和“恒大模式”的兴起,是我国实践职业足球俱乐部职业化的有益探索,具有重要的意义。“鲁能现象”是国有企业投资足球体育俱乐部的成功典范,而“恒大模式”则是民间资本迅速注入足球俱乐部的新兴模式。由此,对这两个不同的发展路径,在比较分析的基础上进行深入研究,一方面,期望对我国国内足球职业俱乐部的发展起到一定的指导作用,从而推动我国足球事业的发展;另一方面,尝试对这两种不同的路径在发展过程中所具有的优势及面临的问题进行研究,为其后续的可持续发展建言献策,将理论研究应用到实践中去。除此之外,该研究试图探讨和分析我国足球俱乐部发展可采用的不同模式,以及为我国足球俱乐部职业化发展提供借鉴。
Judging from the development trend of international football, the process of football professionalization in our country is slow and there is still a long way to go from the international level. However, the success of “Luneng Phenomenon” and the rise of “Hengda Model” are of great significance in the professionalization of professional football clubs in our country. “Luneng phenomenon ” is a successful model for state-owned enterprises to invest in football sports clubs, and “Hengda model ” is the emerging model of private capital quickly into the football club. Therefore, on the basis of comparative analysis, the two different paths of development are studied in depth. On the one hand, it is expected to play a guiding role in the development of China’s domestic football professional clubs and thus to promote the development of football in our country. On the one hand, it tries to study the advantages and problems that these two different paths have in the process of development and give advice and suggestions for the follow-up sustainable development and apply the theoretical research to practice. In addition, this study attempts to explore and analyze the different models that can be adopted for the development of our football clubs and provide references for the professional development of our football clubs.