期刊的筹划和设计,是期刊工作的起点,如同建造房子先要有蓝图和必要的建筑材料一样。通过筹划设计,才能明确办成什么样的刊物,遵循什么样的编辑方针、为哪些读者服务,依照什么样的工作程序实践编辑行为,以及准备多少财力物力等等问题。一期刊角色的确定演员在进入舞台前,首先须知自己所要扮演的角色;期刊主持人在设想办成什么样的刊物时,首先面临期刊在社会生活中将扮 The planning and design of a journal is the starting point for the journal’s work, just as the construction of the house requires a blueprint and the necessary building materials. Through planning and design, we can define what kind of publication, what kind of editorial policy to follow, which readers serve, according to what kind of work procedures to practice editing, as well as how much financial and material preparation and so on. First, determine the role of a journalist Before entering the stage, actors must first be aware of their role to play; journal host in the planning of what kind of publications, the first face of the journal in social life will play