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一、为什么要倒酒近几年的白酒市场上,倒酒犹如冲破堤防的洪水到处肆虐,形成这种极不正常的冲货情况的动因在于:1 经销商对最大化利润的追逐,这是倒酒动机的根本所在;2.经销商要在规定期限内完成规定销售额;3.经销商没有做市场的真心,或者根本没有能力做市场;4.业务员有任务压力和下岗危险,却又没有能力帮助经销商开拓市场,因此只好鼓励经销商甚至自己去组织倒酒。二、为什么能倒酒白酒厂家对倒酒行为采取的方法通常是围追堵截;在外箱上打喷码、在瓶盖上印字、做暗码,可以说是武
First, why should pour wine In recent years, white wine market, pouring like floods across the embankment rampant, the formation of this extremely unusual rush situation is: 1 dealer to maximize the profits of chase, which is 2. The dealer to complete the prescribed sales within the prescribed time limit; 3. The dealer did not really do the market, or simply can not do the market; 4. The salesman has the task of pressure and laid-off danger, but And no ability to help dealers to develop new markets, so had to encourage dealers and even to organize pouring. Second, why can the wine liquor manufacturers pouring wine to take the approach is usually chasing interception; in the box on the spray code, the bottle cap on the print, do the password, it can be said to be Wu