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中央人民广播电台充分发挥国家权威媒体的平台优势和资源优势,2017年首次发起中国品牌集结行动,携手中国企业共同挖掘、持续推动中国产品向中国品牌转变、中国制造向中国智造转变,助力中国品牌转型升级走向国际舞台,打造国家新名片。截至4月18日,中国品牌集结行动已先后在厦门、上海、成都、广州、乌鲁木齐和武汉举行。
The Central People’s Broadcasting Station has given full play to the platform advantages and resources of state-authoritative media. In 2017, it launched the first Chinese brand-building campaign and jointly tapped with Chinese enterprises to continuously promote the transformation of Chinese products to Chinese brands. The manufacturing of China made a change to China’s intellectual property and helped China Brand transformation and upgrading to the international stage, create a new national business card. As of April 18, the Chinese brand assembly action has been held in Xiamen, Shanghai, Chengdu, Guangzhou, Urumqi and Wuhan.