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伴随着云计算技术的推广与普及,大数据时代已悄然来临。什么是大数据时代?大数据时代下应该如何发展新媒体,开展全媒体运营业务?如何逐步完成传统媒体与新兴媒体的融合,实现报纸的华丽转型?广告经营管理全媒体化是必然趋势据相关统计数据,2012年中国报刊广告市场跌幅超过19%,是近十年来首
With the popularization and popularization of cloud computing technology, the era of big data has quietly come. What is the era of big data? Under the era of big data, how to develop new media, to carry out all media operations? How to gradually complete the integration of traditional media and emerging media, newspaper magnificent transformation? Advertising management and management of all media is an inevitable trend According to the relevant Statistics show that in 2012 China’s newspaper and advertising market dropped by more than 19%, the first in nearly a decade