图书馆公共文化服务均等化,是我国实现全民文化素质发展,提升国际竞争力的重要内容。阅读推广活动的有效性对其起到推进作用。本文就目前阅读推广中存在的问题,提出了一些推广策略。 Equalization of library public cultural services is an important part of our country in achieving the development of universal culture and enhancing international competitiveness. The effectiveness of reading promotional activities to promote it. This article on the current reading promotion problems, put forward some promotional strategies.