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媒体产业具有很强的服务性,对其他产业可以产生很强的渗透力①。它可以为其他物质生产部门发展提供服务,为其他产业注入新的活力。随着国家经济体制改革的不断深化,各个生产行业逐步走上了产业化的道路,使媒体产业的服务范围不断扩大,可以渗透到社会生产与生活的各个领域,使其自身同样的也向产业化推进。媒体走产业化道路形成当前经济的新增长点。 媒体产业化的不断推进,加之国内资本市场的春潮涌动,使得它作为第三产业的一部分得到了蓬勃的发展。按照市值计算,中国已处于全球股票市场前10位,其市值已达GDP的25％②。随着资本市场的发展,资本市场将代替银行系统成为融资的主要渠道。媒体产业已被投资者公认为“能获取超额利
The media industry is highly serviceable and can have strong penetration into other industries. It can serve the development of other material production sectors and infuse new vitality into other industries. With the continuous deepening of the reform of the national economic system, various production industries have gradually embarked on the road to industrialization, expanding the service scope of the media industry and penetrating into all fields of social production and life, making itself equally attractive to industries Promote. The road to industrialization of media forms a new growth point for the current economy. The continuous advancement of the industrialization of the media, together with the surging influx of the domestic capital market, has brought about a thriving development as part of the tertiary industry. In terms of market capitalization, China is already in the top 10 global stock markets with a market capitalization of 25% of GDP. With the development of the capital market, the capital market will replace the banking system to become the main channel of financing. The media industry has been recognized by investors as "can get excess profits